The Islamic State (IS) extremist group has recently expanded its campaign to recruit Iranians and disseminate its message to Persian speakers.
In late March, IS published a rare video in Persian in which it called on Iran's Sunni minority to rise up against the Shi'a-dominated Iranian establishment. The video was dismissed by Iran's state broadcaster as "nonsense" and an attempt by the group to cover up mounting losses in Iraq.
Since then, IS has published four issues of its online propaganda publication Rumiyah. Rumiyah, whose title means Rome in Arabic in an allusion to prophecies that Muslims would conquer the West, is already published in several languages, including English, Russian, French, and Indonesian.